Wed.Oct 26, 2011

First Friday Book Synopsis

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Steve Jobs Took Things Seriously

First Friday Book Synopsis

Serious: not joking or trifling; being in earnest ————- Here’s a simple truth about Steve Jobs. He took things very seriously. Every task; every word; every presentation; every-thing. Though he made his presentations fun, you got the distinct impression that they were very important to him. He took them seriously. Where did this come from?

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10 Funniest Commercials of All Time

First Friday Book Synopsis

Sure, humor is subjective—but some advertising over the years has been undeniably hilarious. Featured in an article by Tim Nudd in the June 20, 2011, issue of AdWeek magazine, here are its editors’ picks for the 10 funniest mainstream commercials ever made (none of that “banned” European stuff), stretching from the ’80s until today.

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The Velocity Manifesto: A book review by Bob Morris

First Friday Book Synopsis

The Velocity Manifesto: Harnessing Technology, Vision, and Culture to Future-Proof Your Organization Scott Klososky Greenlead Book Group (2011) Digital plumbing + high-beam strategy + high-velocity culture = business success (however defined) Almost immediately, Scott Klososky establishes and then sustains a direct, personal, and at times almost confrontational rapport with his reader.

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