The Planning Fallacy and the Innovator's Dilemma
Harvard Business Review
AUGUST 1, 2012
Innosight cofounder Clayton Christensen memorably termed this the "growth-gap death spiral" in his 2003 book The Innovator's Solution ). Entrepreneurs often underestimate how long it will take them to produce revenues, and wildly miss how much they will have to invest to commercialize their idea. But the basic pattern continues.
Let's personalize your content