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HP's Decade-Long Departure

Harvard Business Review

By the time their success was worth noticing, in 2004, HP and Dell decided to dabble in devices. In 2010 the game was over. Companies like HTC, Apple and RIM were embryonic in their device businesses vs. Goliaths like Microsoft, HP and Dell. But they grew, at first slowly, but at all times profitably. Data and planning don't help.

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The Market Wants Apple to Unveil a Time Machine

Harvard Business Review

Also, Consumer Reports issued a "does not recommend" on the iPhone 4 (in 2010). In 2004, Apple's CFO, Fred Anderson, left the company. Bad product reviews: One word: Ping. No iPad mini at all. Executive exodus: In 2008, Tony Fadell, senior vice president of the iPod division, stepped down. His wife, the VP of HR at Apple, also left.

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Category Creation Is the Ultimate Growth Strategy

Harvard Business Review

Our analysis showed the top 20 firms in Fortune 's 2010 list of fastest-growing companies received $3.40 coffee sector revenue grew from $28 billion in the late 1990s to $47 billion in 2010. Another telltale sign of category creation is that it comes with a distinctive business model and profit model. of revenue growth. Yet total U.S.

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