Why the South Will Lead in the Global Tilt
Harvard Business Review
MARCH 22, 2013
In 2011, for the third year in a row, the Euromonitor International market research firm ranked Haier as the top appliance brand in the world, calculated its retail volume share as 7.8 He went on a tear of expansion in Latin America, then in 2004 undertook a merger with Belgium-based Interbrew.
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