First Friday Book Synopsis

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Teresa Amabile on the four components of creativity

First Friday Book Synopsis

In one of her classic works, Creativity In Context: Update To The Social Psychology of Creativity (2006), Teresa Amabile suggests that creativity is influenced by four separate components: domain-relevant skills, creativity-relevant processes, task motivation, and the surrounding social environment.

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HBR’s 10 Must Reads on Strategic Marketing

First Friday Book Synopsis

Reichheld Harvard Business Review How the right strategy can help create or increase demand for whatever is offered Marketing Malpractice: The Cause and the Cure Scott Cook Taddy Hall the Net Promoter® Score System The One Number You Need to Grow The Ultimate Question: Driving Good Profits and True Growth (2006) and The Ultimate Question 2.0

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CCN Revives Dual Career Couples Communication Workshop

First Friday Book Synopsis

The Harvard Business Review notes that between 1996 and 2006, the percentage of two-income married couples rose 31% in the US. Today, a whopping 47.5%, of all American married couples are classified as dual-career. The stress of dual careers on a marriage and family is unbearable for so many.

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Robert Cialdini on “The Six Principles of Influence”

First Friday Book Synopsis

A revised edition was published in 2006. The Six Principles of Influence (also known as the “Six Weapons of Influence”) were introduced in Cialdini’s book, Influence: The Psychology of Persuasion (1984).

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Mind Wide Open: A book review by Bob Morris

First Friday Book Synopsis

Mind Wide Open: Your Brain and the Neuroscience of Everyday Life Steven Johnson Scribner/Simon & Schuster (2004) How and why the brain sciences can help to “open wide the mind’s caged door” I read this book before Steven Johnson’s later works, The Ghost Map (2006) and Where Good Ideas Come From (2011) and then re-read [.].

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If the Leader is In Fact the Decider, Then the Leader Should Get Really Good at Deciding – (Insight from Decisive by Chip and Dan Heath)

First Friday Book Synopsis

April 18, 2006 We should also address the aftermath of decisions, because most decisions come with at least a bit of “collateral damage” for those whose ideas weren’t accepted—anger, hurt feelings, or loss of confidence in the new direction. “I’m the decider, and I decide what is best.” ” George W.

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How Twyla Tharp copes with her “five big fears”

First Friday Book Synopsis

In The Creative Habit: Learn It and Use It for Life, published by Simon & Schuster (2006), Twyla Tharp observes, “No one starts a creative endeavor without a certain amount of fear; the key is to learn how to keep free-floating fears from paralyzing you before you’ve begun. When I feel that sense of dread, [.].

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