Strategy Driven

JULY 11, 2013

We explore the value of focusing on customers’ business results and how to implement such an approach so to earn greatly customer loyalty and higher profits. how Accelerator Selling addresses the customer’s desired focus on business results. Rick Cheatham leads the BTS Sales Practice in North America.

Marketing 70

Marketing Customer Loyalty Competitive Advantage Resistance 70

Strategy Driven

SEPTEMBER 5, 2011

One of the very first things students in intro psychology, statistics, or economics courses learn is how to ‘clean up the data.’ If someone asks a question such as “How fast can a child learn how to read in a classroom?” In 2007, Shawn founded Good Think Inc. to share his research with a wider population.

Trends 85

Trends Bottom-up Learning-by-Doing Case Study 85

Strategy Driven

MARCH 18, 2011

The Essential Advantage : How to Win with a Capabilities-Driven Strategy. In 2006, Pfizer directly redeemed the value built by PCH by selling the business to Johnson & Johnson for an unprecedented US$16.6 by Paul Leinwand and Cesare Mainardi. The conventional wisdom about strategy may be leading your company astray.

Resources 53

Resources Industry System Strategy 53

Strategy Driven

NOVEMBER 13, 2015

Know how to connect with customers. The other half of the customer retention equation depends on knowing how to interact with your customers. Operating on a smaller scale means you have a core group of customers, so make sure they know how much you value their business by connecting with them through their preferred method.

Chief Executive Officer 50

Chief Executive Officer Entrepreneur Technology Long-term 50