First Friday Book Synopsis

MAY 16, 2013

Reichheld Harvard Business Review How the right strategy can help create or increase demand for whatever is offered Marketing Malpractice: The Cause and the Cure Scott Cook Taddy Hall the Net Promoter® Score System The One Number You Need to Grow The Ultimate Question: Driving Good Profits and True Growth (2006) and The Ultimate Question 2.0

Levitt 93

Levitt Marketing Christensen Review 93

Harvard Business Review

JANUARY 4, 2013

Economists have also continued their imperialist habit of delving into other fields: 2005's Freakonomics , co-authored by Becker disciple Steven Levitt, was a prime example of this — and sold millions of copies. Bush's Council of Economic Advisers in 2006. As for Lazear, he got himself appointed chairman of President George W.

Tversky 12

Tversky Crisis Levitt Consensus 12

First Friday Book Synopsis

SEPTEMBER 15, 2011

Thursday September 15th, 2011: The Financial Times and Goldman Sachs today announced the shortlist for the seventh annual Financial Times and Goldman Sachs Business Book of the Year Award (www.ft.com/bookaward), which aims to identify the book providing the most compelling and enjoyable insight into modern business issues. The shortlist is: [.].

Books 89

Books Levitt Energy Finance 89

N2Growth Blog

OCTOBER 7, 2010

Steve Levitt - Author of Freakanomics and Super Freakanomics , Steve was superb. I love creative thinkers and her presentation focused like a laser beam on creativity of thought and approach. My favorite thought by Renee was: “ Success rests on pushing the creativity frontier.

Blog 329

Blog Blue Ocean Strategy Collins Video 329