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Three Traps Facing New Global Leaders

Harvard Business Review

For example, Nestle Japan localized their offerings to the point that they disconnected from the global brands. They rendered the global power of the company useless because they could no longer leverage Nestle's massive supply chain or brands. You see everything through the new lens.

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When Does the Buck Stop?

Harvard Business Review

On the other hand, millions of bottles of products have had to be taken off the market — products that all promise the brand of trust — from baby medicine to Rolaids to the flagship product Tylenol. The Right Fight , by Saj-nicole Joni and Damon Beyer, (HarperCollins, 2010) is available in book, e-book and audio formats.

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