Three Traps Facing New Global Leaders
Harvard Business Review
NOVEMBER 7, 2011
They spent an enormous about of time and energy trying to make EuroDisney embody the culture and style of the French. The Right Fight , by Saj-nicole Joni and Damon Beyer, (HarperCollins, 2010) is available in book, e-book and audio formats. Think about Disney when they first tried to go global in the 1990s.
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