In the CEO Afterlife

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Taking a Step Back Doesn’t Always Move You Forward

In the CEO Afterlife

How to Slay Goliath. I was surrounded by entrepreneurial thinkers – innovative leaders who refused to take a step back – people who knew where they were going and how to get there. In that company, I learned how to slay Goliath. 2010 – Kraft buys Cadbury. 1990 – Kraft buys Jacobs Suchard. 2000 – Kraft buys Nabisco.

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Branding the Aspiring Novelist | In the CEO Afterlife

In the CEO Afterlife

More likely, they haven’t a clue how to brand themselves. USA Today reports she sold 164,000 e-books in 2010. Today, ‘the branding of you’ is helping people meet their personal goals. Yet, many shy away from personal branding. Is it because they are afraid of appearing ego centric? Maybe I can help.

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