Creating Michelin-star Quality for the Masses
Harvard Business Review
DECEMBER 7, 2010
According to the 2010 Michelin Guide, there are 229 one-star, 37 two-star, and as many as six three-star restaurants in Italy. It's a difficult industry, where consumers are usually better off than cooks. One, he found opportunities to do away with features that used to be standard in the industry.
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