In the CEO Afterlife

OCTOBER 11, 2011

Leadership. by John • October 11, 2011 • Branding , Leadership , Marketing , Strategy • 0 Comments. For example, if 35% of folks thought Hogwash Detergent was “best at getting clothes white” in 2010, that number needs to go up in 2012 to prove an improvement in brand equity. Leadership. Main menu Home.

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In the CEO Afterlife

JULY 26, 2016

Many were already in leadership positions or on a fast track to a higher rung on the corporate ladder. Administrative companies can be good at doing things right (operational management) but not so good at doing right things (strategic leadership). 2010 – Kraft buys Cadbury. Distinguishing Between Two Cultures.

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In the CEO Afterlife

AUGUST 29, 2011

Leadership. by John • August 29, 2011 • Human Resources , Leadership , Strategy • 2 Comments. It has not – 2010 profits for Exxon and Shell rose by 57 and 61% respectively. Leadership. In the CEO Afterlife. Main menu Home. Clout as Strategy and Why Companies Won’t Admit It. Likely true. Recent Posts.

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In the CEO Afterlife

APRIL 26, 2012

Toward the end of 2010, the new CEO, Bob Dudley, promised “to move the company forward and rebuild confidence after the terrible events.” Yet since December 2010 the company has issued issued only 118, and few have to do with the spill and its aftermath. Suffice to say that public suspicion does not favor voluntary action.

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In the CEO Afterlife

FEBRUARY 10, 2011

Leadership. USA Today reports she sold 164,000 e-books in 2010. Leadership. In the CEO Afterlife. Main menu Home. Branding the Aspiring Novelist. by John • February 10, 2011 • Branding , Marketing , Writing • 3 Comments. Today, ‘the branding of you’ is helping people meet their personal goals. Search My Site.

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