Eric Jacobson

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40 Timeless Lessons From Southwest Airlines

Eric Jacobson

A few years ago, Southwest Airlines celebrated its 40th year and was kind enough to share in its in-flight magazine 40 lessons it learned since 1971. By 2010, Southwest.com boasted more unique visitors than any other airline, and ranked as the second largest travel site. The lessons provide good tips for business leaders.

Airlines 102
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Southwest Airlines Shares 40 Lessons For Business Leaders

Eric Jacobson

Southwest Airlines is celebrating its 40th year and was kind enough to share in its in-flight magazine 40 lessons it learned since 1971. By 2010, Southwest.com boasted more unique visitors than any other airline, and ranked as the second largest travel site. The lessons provide good tips for business leaders.

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What Southwest Airlines Taught Us This Year

Eric Jacobson

Southwest Airlines celebrated its 40th this year and was kind enough to share in its in-flight magazine 40 lessons it learned since 1971. By 2010, Southwest.com boasted more unique visitors than any other airline, and ranked as the second largest travel site. The lessons provide good tips for business leaders.

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New Book Loveworks Teaches How To Make Emotional Connections

Eric Jacobson

In 2010 Advertising Age magazine named Lovemarks one of their "ideas of the decade." While many companies were using the language of war in their marketing (target, penetrate, ambush), Roberts was using the language of love (mystery, sensuality, intimacy).

Books 50
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Try These "Best Companies" Practices

Eric Jacobson

Fortune magazine published its annual list of " 100 Best Companies " list earlier this month. Here are some of the things the companies on that list are doing to attract and retain employees. Many of these programs and activities take little to no investment. But, they all can only happen when there's strong leadership at the company's helm.

Company 50
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Top Five Factors That Drive Employee Loyalty

Eric Jacobson

Monday, August 30, 2010 Top Five Factors That Drive Employee Loyalty A 2010 survey by the Society for Human Resource Management shows that job security is what matters most to employees. And, having that job security helps to keep employees loyal. Honor The Legacy Of Dr. Martin Luther King, Jr.

Loyalty 66
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Is Your Crisis Management Program In Place?

Eric Jacobson

Thursday, September 9, 2010 Is Your Crisis Management Program In Place? As we near the last quarter of 2010, its wise to think about how we can make our businesses stronger in 2011. . -- Eric Jacobson -- formerly a Senior Vice President at Penton Media in Overland Park, Kansas (Kansas City, MO).