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Do You Deliver Good Or Bad Customer Service? | Rich Gee Group

Rich Gee Group

It’s a high-end establishment, most of their prices are top dollar (even the sale items), but I like going there because they always have the best clothing. I wanted my money back – I had the receipt, I had the merchandise in perfect condition, and virtually everything in the store was on sale at that time. Bad Customer!

Licensing 333
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Brilliant Boutique: 10 Keys To Lasting Small Business Success

Terry Starbucker

It wasn’t hard to like Sarah Young as soon as we walked into her downtown store back in 2010, when we first moved to Portland. They wanted a place where they could actually see the merchandise, and have a more edited and curated selection so it was easy for them to choose. You can do it without outside financing.

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How Retailers Can Appeal to Lower-Income Shoppers

Harvard Business Review

Gas prices have risen 90% from 2008 to 2010, leaving consumers with $160 billion less spending money per year. Many retailers are responding with across-the-board price promotion strategies. This is problematic, because not all shoppers are equally price sensitive across all categories. Unemployment remains high.

Retail 15
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How Retail Can Thrive in a World Without Stores

Harvard Business Review

To embrace this market shift, retailers will need to experiment with a range of technologies and strategies across marketing, supply chain, and merchandising. When eyeglass maker Warby Parker launched in 2010, its founders had $2,500 seed funding and impressive business school pedigrees. billion valuation within five years.

Retail 8
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Coping With Change in Emerging Markets

Harvard Business Review

million in 2010, making it the world''s sixth largest car market. Plastering Louis Vuitton''s LV or Gucci''s G all over their products was critical for those companies to earn premium prices. It tested different store formats and varied merchandise mixes to understand which approaches would work in what markets.

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How a Start-Up Can Succeed in a Mature Category

Harvard Business Review

The packaging was a classic 12-ounce aluminum can and the price point, while premium at about $1.00 Excited about the opportunity, I bought the brand in the fall of 2010, became CEO, and our team immediately invested significant resources into understanding who was buying Zevia, and why. per can, was still accessible.

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Ethical Consumerism Isn’t Dead, It Just Needs Better Marketing

Harvard Business Review

An often-quoted 2010 Wall Street Journal article, “ The Case Against Corporate Social Responsibility ,” laid out the argument clearly: “the fact is that while companies sometimes can do well by doing good, more often they can’t.

Ethics 8