Eric Jacobson

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eBook: Mastering The Art Of Messaging

Eric Jacobson

David Grossman , president and founder of The Grossman Group , published in 2010 a helpful, free eBook titled: Mastering The Art of Messaging. Using the 18-page ebook , you''ll learn : what a strategic messaging plan should encompass (and what it should not include). Four years later, it remains a valuable tool for workplace leaders.

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40 Timeless Lessons From Southwest Airlines

Eric Jacobson

airline to offer a profit-sharing plan, in 1974. By 2010, Southwest.com boasted more unique visitors than any other airline, and ranked as the second largest travel site. Put the worker first. For Southwest, that meant being the first U.S. Employees now own 13 percent of the airline. The web ain''t cool, it''s a tool.

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David Grossman On Mastering The Art Of Messaging

Eric Jacobson

David Grossman , president and founder of The Grossman Group , published in 2010 a helpful, free eBook titled: Mastering The Art of Messaging. Using the 18-page ebook , you''ll learn : what a strategic messaging plan should encompass (and what it shouldn’t). Three years later, it remains a valuable tool for workplace leaders.

eBook 56
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Southwest Airlines Shares 40 Lessons For Business Leaders

Eric Jacobson

airline to offer a profit-sharing plan, in 1974. By 2010, Southwest.com boasted more unique visitors than any other airline, and ranked as the second largest travel site. Take your business, not yourself, seriously , Put the worker first. For Southwest, that meant being the first U.S. Employees now own 13 percent of the airline.

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What Southwest Airlines Taught Us This Year

Eric Jacobson

airline to offer a profit-sharing plan, in 1974. By 2010, Southwest.com boasted more unique visitors than any other airline, and ranked as the second largest travel site. Put the worker first. For Southwest, that meant being the first U.S. Employees now own 13 percent of the airline. The web ain't cool, it's a tool.

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Block The Exit Door

Eric Jacobson

According to the 2009 Employment Dynamics and Growth Expectations Report, 55% of employees plan to change jobs, careers or industries "when the economy recovers." If you tackle those you can likely reduce the number of employees who head through the exit door in 2010.

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Have A Great New Year

Eric Jacobson

As you plan your New Year's resolutions for the workplace, which of the following have you selected to add to your list? Have a great year in 2010! Thank you for allowing me to share my ideas and suggestions with you in this Blog. Thanks to everyone who became a Blog subscriber. Much appreciated! Be decisive. Listen carefully.

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