Strategy Driven

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The Not-So-Secret Secrets to Making It Big: Five Surprisingly Doable Steps That Will Propel You to the Top

Strategy Driven

Yes, a rifle or laser-sharp approach will take more planning and forethought, but in the end you’ll probably save time and resources. A laser-sharp strategy is much more practical, productive, and economical. In business, a shotgun approach gets the job done…but usually doesn’t yield outstanding results.

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Competing on Service: Eleven Ways to Beat the Competition by ‘Hugging’ Your Customers

Strategy Driven

The Bad: The Local Coffee Shop In tough economic times, small business owners should have a laser-sharp focus on great customer service, doing everything they can to ensure their customers feel respected and loved. Read on for examples from my own experience and lessons on what can be learned from the good and bad sides of customer service.