Top Line Growth? There's an App for That
Harvard Business Review
SEPTEMBER 21, 2011
Smartphone sales in 2011 are estimated to reach 468 million units, a 57% increase over 2010. Amazon, and eBay in B2C commerce and Covisint and GS1 in B2B. This post is part of the HBR Insight Center Growing the Top Line. Executives searching for sources of top-line growth should look at what's already in their hands — literally.
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