First Friday Book Synopsis

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The Ultimate Question 2.0: A book review by Bob Morris

First Friday Book Synopsis

How NET PROMOTER Companies Thrive in a Customer-Driven World Fred Reichheld with Rob Markey Harvard Business Review Press (2011) Here is an open-source system whose “engine” can drive profitable growth This is a revised and expanded second edition of a book published in 2006. The Ultimate Question 2.0:

Review 70
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Creative Thinkering: A book review by Bob Morris

First Friday Book Synopsis

Creative Thinkering: Putting Your Imagination to Work Michael Michalko New World Library (2011) How and why conceptual blending of dissimilar subjects, ideas, and concepts is the most important factor in creative thinking Those who have read any of Michael Michalko’s previously published books, notably Cracking Creativity and Thinkertoys, already (..)

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The Best Business Books Ever: A book review by Bob Morris

First Friday Book Synopsis

The Best Business Books Ever: The Most Influential Management Books You’ll Never Have Time to Read Basic Books (2011) Note: This review is of a book published earlier this year. It is a sequel to one published in 2003. What we have here is a series of brief discussions “the most influential management books you’ll [.].

Books 85
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Escape Velocity: A book review by Bob Morris

First Friday Book Synopsis

Moore Harper Business/A HarperCollins Imprint (2011) How to free your organization from “the ideology of comfort and the tyranny of custom” The quotation in the title of this review is from Leading Change in which James O’Toole brilliantly explains why most [.].

Review 70
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Breaking Away: A book review by Bob Morris

First Friday Book Synopsis

Breaking Away: How Great Leaders Create Innovation That Drives Sustainable Growth – and Why Others Fail Jane Stevenson and Bilal Kaafarani McGraw-Hill (2011) How and why to create a “magic mix” of innovation leadership with innovation processes Year after year, annual lists of the most highly creative organizations include “the usual suspects”: Amazon, (..)

Review 70