Strategy Driven

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Smart Marketing for Small Businesses

Strategy Driven

You probably didn’t answer, “How to implement effective marketing.” ” Marketing can sometimes slip through the cracks given the constant and pressing demands of sales, client service, and internal operations. Why is marketing important for your business? Writing is a key element of marketing.

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The Business of Innovation – The Execution Plan | StrategyDriven

Strategy Driven

Innovative companies realize remarkable marketplace rewards. The Business of Innovation is a five part series created by CNBC in association with IBM. Within each episode, Maria Bartiromo and a distinguished panel of guests discuss what it takes to be an innovation leader.

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Complimentary Resource – Idea Management: Community as Innovation Partner

Strategy Driven

Idea Management : Community as Innovation Partner. Learn how to enrich requirements with real user stories, align them with company and market needs and prioritize them with certainty. Click here for more information on Idea Management : Community as Innovation Partner. Copyright 2007-2011 by StrategyDriven, Inc.

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The Demotivated Employee: What Causes Employees to Lose Their Motivation?

Strategy Driven

Kim Cameron and Robert Quinn (2011) have identified four cultures that are indicative of most organizations: clan, adhocracy, hierarchy and market. For example, adhocracy cultures are characterized by lots of collaboration and teamwork in order to drive innovation in the marketplace.

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Complimentary Resource – Beyond the Facebook Business Page: How to Generate Traffic & Leads with Facebook

Strategy Driven

In HubSpot’s new eBook, Andrea Vahl, co-author of Facebook Marketing All-in-One For Dummies, reveals insights on how Facebook can turn into a driver of real business results. Copyright 2007-2011 by StrategyDriven, Inc. Complimentary Resource – How to Master Facebook Marketing in 10 Days. All rights reserved.

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The Great Stagnation: Why Hasn’t Recent Technology Created More Jobs?

Strategy Driven

PBS NewsHour Economics Correspondent Paul Solman takes a critical look at whether America is experiencing an innovation lull, as George Mason University economist Tyler Cowen claims in his new book, The Great Stagnation : How America Ate All the Low-Hanging Fruit of Modern History, Got Sick, and Will(Eventually) Feel Better.

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IT Organizations Built to Last

Strategy Driven

Innovation begins with management; by fostering a culture that prioritizes innovation, creativity is incentivized among team members. Recent data has shown the top 1,500 companies worldwide increased their R&D by 12 percent in 2011, as they have identified the need to maintain their edge in their respective industries.