Eric Jacobson

article thumbnail

Don’t EVER Doubt How Leadership Impacts the Employee Experience, Customer Experience, and Overall Brand Experience!

Eric Jacobson

With two decades of marketing experience and an MBA Degree, Debbie developed her marketing expertise while working in the high-tech industry, the Consumer Marketing Department at Disneyland Paris in France, the nonprofit arena, and the insurance industry. Be sure to visit both her website and her blog.

Brand 65
article thumbnail

Winning Principles For Leaders And Coaches

Eric Jacobson

Trillion Dollar Coach is about Bill Campbell , someone you likely never heard of, who coached several of the biggest names in Silicon Valley during a 16-year tenure, and who’s behind-the-scene wisdom helped created over a trillion dollars in market value. He ran the Google product team from 2002 to 2011.

Bond 65
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Leadership Playbook Of Bill Campbell

Eric Jacobson

Trillion Dollar Coach is about Bill Campbell , someone you likely never heard of, who coached several of the biggest names in Silicon Valley during a 16-year tenure, and who’s behind-the-scene wisdom helped created over a trillion dollars in market value. He ran the Google product team from 2002 to 2011.

article thumbnail

From The Bench To The Boardroom

Eric Jacobson

He previously served as executive chairman of the board from November 2011 until December 2017. Prior to this role, MacDonald was executive vice president of OfficeMax, from August to October 2011, overseeing the Contract Division. He was promoted to chairman and chief executive officer in February 2012.

article thumbnail

The Most Common Ways Leaders Use LinkedIn

Eric Jacobson

According to market-research firm Lab42 , top-level executives use LinkedIn the most for industry networking , while middle management individuals use the social network mostly for keeping in touch. A full recap of Lab42's findings (conducted in July 2011) are in the October issue of Entrepreneur magazine.

article thumbnail

How To Produce An Effective Company Blog

Eric Jacobson

companies using a blog for marketing purposes, your business likely will within the next year. According to Emarketer, the proportion of companies using dedicated blogs as a marketing channel—excluding blogs on social networks and microblogs such as Twitter—will rise to 39% in 2011 and to 43% by 2012.

Blog 56
article thumbnail

How To Master The Art Of Social Selling

Eric Jacobson

Social selling does not replace all other sales and marketing processes. 68 percent of marketers reported gain benefits in the area of lead generation, and 40 percent also realized an improvement in sales.

B2C 79