Leading Blog
FEBRUARY 5, 2020
They are people born between 1996 and 2011. It is an important and comprehensive book for marketers, but there are some principles they share that have a much wider application, that I wanted to share. In the book, they list the five foundational truths of youth marketing (and leadership). W HO IS Gen Z? What is their frequency?
Leading Blog
DECEMBER 31, 2011
Here are a selection of tweets from December 2011 that you might have missed: @wallybock >> Imagination Igniters: Books for Leaders. steveroesler: 6 Important Marketing Trends to Watch in 2012 : The World :: American Express OPEN Forum. mjasmus: Most read in 2011: 30 Overlooked Acts of Leadership Courage. I don't wait for moods.
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Leading Blog
FEBRUARY 1, 2011
NEW EDITIONS: Rubies in the Orchard : The POM Queen's Secrets to Marketing Just About Anything by Lynda Resnick and Francis Wilkinson is now in paperback. Build your leadership library with these specials on over 155 titles. All titles are at least 40% off the list price and are available only in limited quantities.
Leading Blog
MARCH 6, 2023
When CEO Sam Palmisano stepped down at the end of 2011, there were several qualified replacements, including Rometty. Transforming a really large entity also means reconciling the pace of change in the market with the rate and pace of change the organization can withstand.” Even with major changes, some things don’t change.
Leading Blog
JULY 19, 2013
This is a post by Brian Sheehan, author of Loveworks: How the World''s Top Marketers Make Emotional Connections to Win in the Marketplace. You can become a Lovemark. * * * Brian Sheehan, author of Loveworks : How the World''s Top Marketers Make Emotional Connections to Win in the Marketplace , is Associate Professor of Advertising at the S.I.
Leading Blog
DECEMBER 31, 2010
Here are a selection of tweets from December 2010: 84% of employees plan to look for a new position in 2011 CNN Money. Moving Past Austerity —Let's Make 2011 the Year of Honesty, Humanity and Generosity by @pollylabarre. tomasacker: 2011: Breakout, Breakthrough, or Breakdown. 2000 Vs. 2010: How the world has changed. EVERYTHING.
Leading Blog
JANUARY 5, 2015
During most of the 20th century Kodak held a dominant position in photographic film, and in 1976, had an 89% market share of photographic film sales in the United States. In 2011, Kodak made the list of Top 10 Fortune 500 Employers With Older Workers, called out for employing a disproportionately high percentage of mature workers.
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