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Advice for Marketing Executives During Tough Times

Marshall Goldsmith

Here are a few suggestions that may help CMOs gain credibility and make a positive difference for their firms: 1. Align yourself with the rest of your executive team. In 2009 Marshall's friend the late CK Prahalad was ranked #1 and Marshall was ranked #14. To participate in the 2011 Thinkers 50, visit [link].

Advice 107
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Self-Confidence and Success

Marshall Goldsmith

If you're like the successful people I know, you're focused on the positives, calling up mental images when you were the star, when you dazzled everyone and came out on top. This "I have succeeded" belief, positive as it is in most cases, can become a major obstacle when behavioral change is needed. There is nothing wrong with this. (If