Women on Business

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Important Steps to Licensing Your Ideas from Licensing Expert Stephen Key

Women on Business

You don’t need to quit your day job to successfully license your product ideas and you don’t need to spend a lot of money. Remember, your product idea need not be revolutionary. After you’ve come up with an idea, do a Google product search. These are the companies you’re going to try to license your product to.

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Five Mistakes We Make at Networking Events

Women on Business

We assume that people automatically understand the value of our products and services when we introduce ourselves and hand out our business card. Don’t offer to give away too many free products or services. What product or service positions you best? 4. We give away too much. Engage in a dialogue, not a monologue.

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Health, Wellness, and a Giveaway to WomenonBusiness Readers

Women on Business

We’re having a giveaway for a $75 gift certificate to any product (out of the millions of items available) from CSN Stores. I’m focusing on health and fitness, and to that end I’m inviting you to join me.

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People Do Business With You…But Why?

Women on Business

While most companies explain that they make great products, Apple is unique in that they begin by telling the consumer “ why ” they make their products. The way we challenge the status quo is by making our products beautifully designed, simple to use and user friendly. Sinek makes a case that it’s all about the messaging.

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Leadership Strategies: Are You a Davos Woman?

Women on Business

They discussed profit and loss margins, product development and the like. 1 Comments 1 Women Entrepreneurs January 18th, 2011 at 5:42 pm Thanks for this post. I know them and I know they were feeling that first blush of intimidation that is often a core pattern in women in business.

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Building Your Brand “Buddy the Elf” Style – Part 1 :: Women on.

Women on Business

In the movie, Buddy failed dismally to keep up with the production of Etch-a-Sketch toys against the skill and speed of the other elves in the workshop. Does your brand stand out in a crowd with product or service superiority? How consistent is your product or service, customer experience, internal processes, etc.?

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Cultivating Relationships NOT Worth the Time?

Women on Business

They certainly would not go out of their way to do business with you or talk about you with others just because of your product or service offering. The question is, what will you do about this in 2011? 2 Maribeth Kuzmeski January 25th, 2011 at 7:09 pm I couldn’t agree more Debra! Why Aren’t People Buying From You?