It’s been a good summer so far for Univision. The Spanish-language network hit the number-one spot in the sought-after demographic of television viewers aged 18 to 49 in July. It beat out channels like Fox, NBC, and CBS. It’s the third summer in a row the network has bested its English-language counterparts.
Univision’s Ratings Win Underlines the Power of Hispanic Marketing
Savvy advertisers are keeping pace with a changing customer landscape.
August 05, 2013
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HBR Learning
Marketing Essentials Course
Accelerate your career with Harvard ManageMentor®. HBR Learning’s online leadership training helps you hone your skills with courses like Marketing Essentials. Earn badges to share on LinkedIn and your resume. Access more than 40 courses trusted by Fortune 500 companies.
Learn how to communicate with your customers—strategically.