In 2009, security staff at a Texas bank smelled something funny in the air and asked customers to evacuate because they suspected a carbon monoxide leak. Thirty-four people were rushed to the hospital complaining of chest pains and headaches. Of course carbon monoxide is odorless; the cause of this sudden hysteria turned out to be a strong whiff of a lady’s perfume. But by announcing that there might be something harmful in the air, the context was created for people to think the worst — and they did.
How to Dispel Distrust at Work
A few key rituals can help your company move from uncertainty to understanding.
June 03, 2013
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HBR Learning
Writing Skills Course
Accelerate your career with Harvard ManageMentor®. HBR Learning’s online leadership training helps you hone your skills with courses like Writing Skills. Earn badges to share on LinkedIn and your resume. Access more than 40 courses trusted by Fortune 500 companies.
Capture your audience's attention with smarter emails, Slacks, memos, and reports.