The Balance of Reason and Instinct
Coaching Tip
NOVEMBER 10, 2011
By Guest Author Francis Cholle. When L’Oréal, the world leading beauty company, asked me to design global training programs to help with the management of creative teams I had to reflect deeply about business success at the intersection of creativity and management. I realized that the source of creativity and sustainability is the same: the balance of reason and instinct.
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