In the CEO Afterlife
DECEMBER 21, 2011
They are global, they are successful and they have become the quintessential icons of pop music. Since the birth of rock ‘n roll sixty years ago, the esteemed products of Fender Musical Instruments and the Gibson Guitar Corporation continue to dominate a market enthralled by rock music and rock personalities. From wannabe pickers to professionals, Gibson and Fender are as close to transcendental as a brand can be.
In the CEO Afterlife
DECEMBER 4, 2011
In the CEO Afterlife. Main menu Home. Leadership. Branding. Life. Gretzky, Gates, Zuckerberg: Can they see the Unseen? by John • December 4, 2011 • Leadership , Life • 2 Comments. It takes a knack to see the unseen. Some call it a sense, a gift from God bestowed upon the chosen few. We’ve witnessed this sense in our greatest athletes.
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In the CEO Afterlife
DECEMBER 31, 2011
I began blogging about leadership, strategy, marketing and life last February. Frankly, I wasn’t sure whether I could maintain the pace of one blog per week. But as the year closes, I realize that I’ve posted 54 blogs. My fascination isn’t my productivity; rather, it is the source of the idea. Never would I have thought that a tattered American flag hanging from a beach house in Ventura would lead to a blog on the “good” in America or would an ingenious panhandler a
In the CEO Afterlife
DECEMBER 26, 2011
Manifestos ignite people into action. The best manifestos are so emotionally charged that their catalytic influence can endure for centuries. The Ten Commandments and the Declaration of Independence are good examples. As recently as fifty years ago, an emotional speech delivered from the steps of the Lincoln Memorial established a clear and compelling purpose for American Civil Rights.
In the CEO Afterlife
DECEMBER 11, 2011
In the CEO Afterlife. Main menu Home. Leadership. Branding. Life. Turnarounds and the Big Play. by John • December 11, 2011 • Branding , Leadership , Marketing , Strategy • 1 Comment. I’ve been in business a long time. If you don’t believe me, just look at my profile picture – that was taken a couple of years ago, (okay, maybe I’m being a bit generous on that timeline).
In the CEO Afterlife
DECEMBER 19, 2011
I was cleaning out some files the other day and came across a brain twister. I suspect the puzzle came from the Edward de Bono lateral thinking seminar I attended some 30 years ago. It must have made an impact on me because not only did I save it, I also used it as a warm-up exercise at a couple of out-of-the box, new product brainstorm sessions. The best way to approach any brain twister is to free the mind and allow it to function “laterally” rather than vertically or logically.
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