Five rules for executive product leadership
Lead on Purpose
SEPTEMBER 7, 2011
The original idea for starting Lead on Purpose was a recognition that product managers have the need to lead (inspire, motivate, guide) people who do not report them. Their success depends, to a large extent, on people in other parts of the organization. The PMs who take a leadership approach to their job have the most success. The leadership role of the product team (PM, PO, PMM, UX) is critical to the success of any organization.
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