Strategy Driven

NOVEMBER 22, 2016

Getting your idea approved requires a clear recommendation that’s paired with a compelling reason for your stakeholder to approve your idea. If you can combine that idea with a powerful rationale, you’ll get to “yes” before you know it. Make Your Audience Care. At the heart of getting your pitch approved is making your audience care about it. The best way to make them care is to explain how your idea advances their agenda.

Metrics 67

Metrics CFO Chief Financial Officer Marketing 67

Strategy Driven

NOVEMBER 21, 2016

Nothing sucks the blood out of a great idea faster than the dreaded “ Yabut… ” In fact, the “ Yabut ” may be the No. 1 killer of collaboration, cooperation, great ideas and innovation in organizations. You know what “ Yabuts ” are, don’t you? They are those prickly little creatures that make noises like; “ Yabut, the banks will never back us on this one… Yabut, the market is totally unpredictable… Yabut, we’ve never done that before… ”.

Committee 67

Committee Strategic Planning Cooper Banking 67

Strategy Driven

NOVEMBER 16, 2016

Who wouldn’t like to be more fulfilled? If you’re not feeling totally fulfilled, you’re not alone. Even if you are fulfilled, the odds are that many of your managers and employees are not, according to new study conducted by Metrus Institute. In fact, few Millennials and only some Gen Xers describe their lives as fulfilled. In the study, life fulfillment is defined as achieving one’s dreams and creating a lifestyle that brings exceptional happiness and inner peace.

Company 50

Company Survey Rogers Skills 50

Strategy Driven

NOVEMBER 4, 2016

Non-profit organizations and the causes they promote are greatly served by enlightening the public. Public education is an important part of the charge for those organizations. The earliest PSAs promoted the selling of war bonds and were shown in movie theatres during World War I and II. The campaigns included: “Loose lips sink ships” and “Keep them rolling.

Advertising 68

Advertising Education Audience Marketing 68

Strategy Driven

NOVEMBER 3, 2016

How healthy is the quality of your business culture? Does your work environment ensure every player – leader, team member, customer, even supplier – is treated with trust, respect, and dignity in every interaction? When I engage business leaders in discussion about their culture, most shrug their shoulders. “Our culture is OK,” most of them say.

Strategy 75

Strategy Human Capital Quality Teamwork 75

Strategy Driven

NOVEMBER 2, 2016

When we launched my publishing business, Sigma Communications, I was so passionate about the magazine, and so confident that it would be a runaway success, that I decided to self-fund. After all, I had successfully bootstrapped my first business, USI. Why couldn’t we bootstrap Sigma, too? Unfortunately, I had to learn the hard way that bootstrapping is not always best.

Real Estate 64

Real Estate Advertising Magazine Finance 64

Strategy Driven

NOVEMBER 1, 2016

If you are a professional working in business today then regardless of your industry, age or position you will be called on regularly to present your ideas to others. If it hasn’t begun yet then be patient, it will soon. Whether it’s a team meeting, monthly update, a new initiative or project briefing there will be moments when everything you say and the way you say it matters.

Career 71

Career Strategy Audience Construction 71

Strategy Driven

NOVEMBER 18, 2016

The United States destroyed its enemies in World War II because it out-produced them. Its manufacturing capacity was enormous and efficient. Its workforce was inspired and committed. The government, suppliers, and competitors all collaborated to produce the biggest manufacturing juggernaut the world had ever known. It seemed there was no end to America’s manufacturing might.

Company 59

Company Organizational Behavior Human Resources Ethics 59

Strategy Driven

NOVEMBER 28, 2016

1. Start with a Clear Purpose. Successful entrepreneurs are driven by a purpose bigger than themselves. While they realize they need to make money to be sustainable, none of the 100 entrepreneurs we interviewed mentioned money as a primary driver. It is not what motivates them. Instead, they want to do something they are passionate about, solve a problem that intrigues them, create jobs in their town, provide phenomenal customer service, and change the world in their own way. 2.

Strategy 63

Strategy Succession Entrepreneur Industry 63