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Ways to Update Your Current B2B Website Design

Strategy Driven

Many marketers and business leaders believe a website is complete when it goes live. However, a B2B web design needs consistent monitoring and updating to ensure it is still working properly and you are focusing on the right business goals. To update your B2B website design, try these few things. Do a Website Audit.

B2B 131
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SMS Marketing Trends 2021

Strategy Driven

SMS is now regarded as the marketing tool and perfect way to bridge the gap between the business and its consumers. Let’s look at some of the trends in SMS marketing and the probable changes they must bring to the lives of many. 2021 will notice certain trends in SMS marketing and they would be like the following.

Trends 81
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5 Simple Ways to Increase Business Revenue

Strategy Driven

Email marketing is inexpensive and can yield excellent results, but it’s important to segment your list so emails are better received. Loyalty campaigns are equally effective with B2C and B2B customers. Review Profit Margins Markets change all the time. What’s in demand now might not be in a few months.

B2B 109
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Why Are Video Devices Becoming More Popular?

Strategy Driven

Video is transforming business-to-business (B2B) and business-to-customer (B2C) communications. Mobile video viewing has become an essential trend for brands to consider when targeting Gen Z and millennial consumers. This makes social media video one of the most effective marketing tools for 2023.

Video 90
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Your Guide to Using Conversational Marketing to Drive Demand Generation

Enter conversational marketing — the new paradigm to tackling your business deals and converting prospects in minutes. Studies show the return on investment (ROI) of conversational marketing helps your marketing team drive revenue.

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Expedia Layoffs To Affect 9% Of Workforce In a Bid To Refocus Resources

HR Digest

The Expedia Group is made up of three “pillars,” the Expedia consumer brands, the Expedia Product and Technology unit for all the strategy and planning, and Expedia for Business which focuses on B2B services the company has to offer.

Resources 105
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Building A Friendly Digital Marketing Plan For 2021

Strategy Driven

Many businesses have identified the opportunity and are working to strengthen digital marketing activities. The way in which we used to market traditionally is changing, in all areas. The way in which we used to market traditionally is changing, in all areas. And how are you prepared? Changes across all areas.