article thumbnail

Expedia Layoffs To Affect 9% Of Workforce In a Bid To Refocus Resources

HR Digest

The travel platform had been hit hard during the COVID-19 pandemic as the travel bans cut sharply into their business earnings, but the company made a clean comeback soon after, with their annual revenue for 2023 growing to $12.8 billion USD, marking a 10 percent year-over-year growth.

Resources 105
article thumbnail

Traditional Marketing Strategies on Rise – Reasons Behind This Trend

Strategy Driven

The leading companies in this ongoing shift are B2C, which offer different services. On average, B2C service companies spend around 10.2% The second runner-up leading the shift is none other than the B2C product companies. Also, people often listen to podcasts while commuting or travelling elsewhere. Final Words.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Why Are Video Devices Becoming More Popular?

Strategy Driven

Video is transforming business-to-business (B2B) and business-to-customer (B2C) communications. They reduce travel costs, enable remote work and learning, and make meetings more personal. The critical technologies making this possible are lowering latency and enabling remote access to video content. An I/O device provides a solution.

Video 98
article thumbnail

What's The Future Of Business By Brian Solis

Eric Jacobson

Here are his answers : Question : When you consider all the Business-To-Consumer (B2C) companies in the U.S., Arrogance + Ignorance = Irrelevance We live in a time when the line between B2B and B2C is eroding. What is B2B or B2C truly about any way? Solis recently answered three questions I had after reading the book.

B2B 56
article thumbnail

Old way or new way? Only one way works. My way.

Strategy Driven

The internet and its immediate access to any information – including one’s reputation – the economy, Google and online searchability in general, social media, smart phones, one-click buying, Amazon feedback and other ratings sites, and smarter customers and consumers both B2B and B2C. The NEW big picture of selling is quite simple.

article thumbnail

Despite Dire Predictions, Salespeople Aren’t Going Away

Harvard Business Review

“Things were different once upon a time before the railroads turned farms into cities… The traveling [sales]man is a middleman and the evolution of business is gradually eliminating the middle man.” Buyers usually first became aware of new products when a traveling salesman showed up at the door.

B2B 8
article thumbnail

Focus on Your Customer's Customer

Harvard Business Review

Much of the conversation about customer-centricity focuses on business-to-consumer (B2C) firms. To understand the work, first you need to understand an airport's business model: its real customer isn't travelers, but the airlines that rent the gates and terminals, much like a mall owner leases space to retailers.

B2B 15