First Friday Book Synopsis

DECEMBER 14, 2012

So, this week I presented my synopsis on the terrific book Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant by W. Chan Kim and Renee Mauborgne. The group was the entire team at a growing firm, one that is vibrant, alive, energetic… The kind of place people like to show [.].

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Blue Ocean Strategy Mauborgne Marketing Strategy 136

CEO Blog

MARCH 15, 2012

The book is a how to, step by step guide that asks a lot of questions. I did not follow the process through for any particular company - rather, I read the book (so likely did not get the same value someone would who actually took the steps and did the exercises) One of my all time favorite books is Blue Ocean Strategy.

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Blue Ocean Strategy Competitive Advantage Video Quality 145

CEO Blog

NOVEMBER 11, 2010

CEO Blog - Time Leadership Thursday, November 11, 2010 Its a Jungle In There Sometimes I like to work slowly. That is the thesis behind my Time Management book. I always like reading books about entrepreneurship. It shines through in the book) Product "Be excellent or be gone". Time is a substitute to efficiency.

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Blue Ocean Strategy Levitt Charisma Efficiency 189

CO2

JANUARY 2, 2011

RSS Feed Schedule a Call Free E-Book Assessment Test Coffee Schedule Coaching Lunch About Us CO2 Story Our Approach Our Successes Our Executive Coaches Gary B. I think it was the graphic design of the book that first caught my eye. I could see there was something new about this book and how the authors thought about business models.

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Business Model Executive Coaching Execution Blog 141

First Friday Book Synopsis

JANUARY 12, 2012

Capturing New Markets: How Smart Companies Create Opportunities Others Don’t Stephen Wunker McGraw-Hill (2011) How to locate, penetrate, and dominate in new markets or in new customer segments Opinions are divided (sometimes sharply divided) about where and how to generate new revenue sources when competing in a global economy such as the current one, (..)

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Marketing Review Books Globalization 75

First Friday Book Synopsis

JANUARY 12, 2012

Capturing New Markets: How Smart Companies Create Opportunities Others Don’t Stephen Wunker McGraw-Hill (2011) How to locate, penetrate, and dominate in new markets or in new customer segments Opinions are divided (sometimes sharply divided) about where and how to generate new revenue sources when competing in a global economy such as the current one, (..)

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Marketing Review Books Globalization 70

Harvard Business Review

NOVEMBER 14, 2011

The book introduced the idea of disruptive innovation to a generation of managers. Kim and Renée Maubourgne, the authors of Blue Ocean Strategy , have influenced companies, not-for-profits and national governments around the world. Ideas like that make us reappraise what we thought we already knew.

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Blue Ocean Strategy Management Christensen Balanced Scorecard 15

Rajesh Setty

DECEMBER 4, 2008

You are a new visitor to this blog. You REALLY should subscribe to our newsletter too - you will get exclusive content that is NOT featured on this blog once or twice a month. HELLO THERE AND WELCOME. Its even 100% free! Rajesh Setty Entrepreneur. Its even 100% free! Rajesh Setty Entrepreneur. Speaker Bringing Ideas To Life.

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Blue Ocean Strategy CPM Licensing Open-book 30

N2Growth Blog

OCTOBER 7, 2010

This was one of the longest human survival accounts in history and was later made into the book Miracle in the Andes and then into the movie Alive. Renee Mauborgne - Co-author of Blue Ocean Strategy , Renee offered great insights on creating demand, most particularly on creating consumer demand where little or none previously existed.

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Blog Blue Ocean Strategy Collins Video 310