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Kodak’s Downfall Wasn’t About Technology

Harvard Business Review

After all, the first prototype of a digital camera was created in 1975 by Steve Sasson, an engineer working for … Kodak. How Digital Business Models Are Changing. Maybe in 2010 it would have lured a young engineer from Google named Kevin Systrom to create a mobile version of the site. Insight Center.

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Kodak and the Brutal Difficulty of Transformation

Harvard Business Review

The engineer behind that project, Steve Sasson, offered a memorable one-liner to the New York Times in 2008 when he said management's reaction to his prototype was, "That's cute — but don't tell anyone about it.". It's the business model, stupid. Kodak wasn't blind to this shift. photography. Start before you need to.

Gilbert 15
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When Rising Revenue Spells Trouble

Harvard Business Review

One of the most frequent challenges we observe in the field is that companies tend to radically underestimate the threat that disruptive change poses to their business. For example, back in early 2005, I and my colleague Clark Gilbert (now the CEO of Deseret News and Deseret Digital) ran a workshop for 100 top executives in the U.S.

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How IBM, Intuit, and Rich Products Became More Customer-Centric

Harvard Business Review

The issue arose as a result of changes to IBM’s business model for software. In response to the rapid advance of cloud computing, IBM’s software engineering groups embraced the Agile development method – with teams focused on incremental delivery of new capabilities every few weeks or months.

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What the Media Industry Can Teach Us About Digital Business Models

Harvard Business Review

The answer reveals the critical role business models play in determining competitive winners in times of disruptive change. But there is nothing inherently wrong with digital pennies, if you have the right business model. Growing Digital Business. The combined market value of those four companies? Insight Center.