Strategy Driven

JUNE 4, 2019

You’re striking out on your own in a way you never have before, taking your career into your own hands, and placing a lot of responsibility on your own head. After all, if you can’t show an investor some real time figures over the need for your product in the market, they’re not going to be very interested in your product!

Hammer 51

Hammer Self-aware Insurance Marketing 51

N2Growth Blog

JULY 19, 2011

“ Addiction Marketing &# is a phrase I started using a few years back while waiting in line for my drink at Starbucks. What Starbucks has done better than many other addictive marketers is that they also make it cool and trendy to succumb to your addiction. By Mike Myatt , Chief Strategy Officer, N2growth.

Marketing 343

Marketing Tactics Brand Ethics 343

Women on Business

AUGUST 1, 2012

I studied marketing at Northwestern. After graduation, when I was looking for a job, I approached the man who wrote the marketing bible, Positioning: The Battle for Your Mind. A book that readers of Advertising Age recently selected as “the best book they’ve ever read on marketing.” Life is like that.

Ries 233

Ries Brand Career Hammer 233

Harvard Business Review

DECEMBER 19, 2014

Don’t think you’re going to sit down and hammer it out in an hour. After all, it’s more than a resume; “it’s a marketing document,” says John Lees, a UK-based career strategist and author of Knockout CV. . It just wasn’t where I wanted to be in my career,” she explains.

How To 14

How To Career Sample Case Study 14

Harvard Business Review

FEBRUARY 3, 2014

Obama also mentioned Donald Kohn (PhD, Michigan, and a career at the Fed) as a possibility, and the name of Roger Ferguson (PhD, Harvard, and a private sector career plus a past stint as Fed vice chairman) came up a few times in journalists’ speculations. But a career professor? pretty much ever since.

Banking 8

Banking Rogers Career Education 8

Harvard Business Review

FEBRUARY 1, 2013

Have those with MBAs specialized in strategy, marketing, or entrepreneurship? This can take many forms — an agreement that an employee can use office space and resources outside normal business hours to hammer out a side project over time, for instance, or a month-long sabbatical to let them dig into their passion all at once.

Entrepreneur 9

Entrepreneur Incentives Hammer Project 9

Harvard Business Review

FEBRUARY 5, 2014

This is a point often hammered home by Harvard Business School professor and former Medtronic CEO Bill George, who is a vocal advocate for what he calls “ True North Groups.” Steve Jobs was a visionary when he started Apple, but his effectiveness suffered early in his career when he failed to mobilize his Board of Directors behind his vision.

Leadership 10

Leadership Hammer Short-term Simon 10

Strategy Driven

APRIL 22, 2011

Unusually Excellent is a back-to-basics reference book that offers both seasoned and aspiring leaders a framework for understanding and a guide for applying the battle-tested fundamentals of leadership at every stage of their careers. In other cases, they never learned these fundamentals or mastered them earlier in their career.

CEO 57

CEO How To Venture Capitalist Follow-up 57

Harvard Business Review

FEBRUARY 6, 2017

” He told me he regularly said no — to more staff, to bigger marketing budgets, to additional equipment. It’s a sign that our projects aren’t valued and our careers are stalling out. Without a larger marketing budget, sales will drop. Most of us don’t like to be told no.

Creativity 8

Creativity Budgeting IPO Merchandising 8

Harvard Business Review

FEBRUARY 19, 2014

New production, marketing, planning, and investment issues, requiring a careful look, come all the time. I’ve given passing thought to dieting, but other than a few points that have been hammered into all of us (e.g., “Too And confusing the two can lead to disastrous results. I like to exercise and get plenty. Now let’s dig in.

Travel 8

Travel How To Information Technology Hammer 8

Harvard Business Review

JUNE 4, 2012

The logic is straightforward: learn more about your function, acquire "expert" status, and you'll go further in your career. To advance in one's career, it was most efficient to specialize. Consider the Miami condo market, which has rebounded quite nicely since 2008 on the back of strong demand from Latin American buyers.

Hammer 20

Hammer Real Estate Uncertainty Career 20