The findings are sobering: almost half of CEOs view their CIOs as out of step with the business and about the same percentage think IT should be a commodity service, purchased as needed. We tackled this thorny issue in a webinar sponsored by the Harvard Business Review, Dell, and CIO.com called “Change the Conversation, Change the Game.” It was an enlightening conversation with business strategy guru Gary Hamel, Newport News Shipbuilding’s CIO Leni Kaufman, and Walgreens’ CIO Tim Theriault, with HBR editor Angelia Herrin moderating. The entire webinar is worth watching for its many golden nuggets, but here are a few key takeaways on what CIOs need to be doing differently to meet this brave new world in which IT can no longer afford to be just a service provider.