Next Level Blog

FEBRUARY 1, 2022

The authors argued that companies had to pick between one of three paths to value creation and success in the market – operational excellence, customer intimacy or product leadership. And once you picked one, the work of leadership was to align the culture with the chosen path.

Company 246

Company Customer Intimacy Schein Long-term 246

Six Disciplines

DECEMBER 13, 2013

Those who have worked both in small and large organizations have a much better appreciation for how fundamentally different large companies are from small ones. As organizations increase in size, the leadership team moves from generalists to specialists who are responsible for a particular business area. Customer Intimacy.

Customer Intimacy 133

Customer Intimacy Hammer Competitive Advantage Organization 133

Six Disciplines

MAY 17, 2013

Those who have worked both in small and large organizations have a much better appreciation for how fundamentally different large companies are from small ones. As organizations increase in size, the leadership team moves from generalists to specialists who are responsible for a particular business area. Customer Intimacy.

Customer Intimacy 116

Customer Intimacy Hammer Competitive Advantage Organization 116

Harvard Business Review

JULY 19, 2017

At a time when many established companies are struggling to remain competitive, it’s clear that fundamental change is in order. Some established companies have found a path that works — they are surviving, thriving, and going head-to-head with an onslaught of fast-moving startups that seem to multiply overnight.

Technology 8

Technology CIO Content Customer Intimacy 8

Harvard Business Review

JUNE 17, 2015

How well do you know your customers? This seems to be a key question on the minds of not just marketers, but company strategists these days. This intensive customer focus has increased as technology-enabled transparency and online social media accelerate an inexorable flow of market power downstream from suppliers to customers.

Productivity 8

Productivity Products Customer Intimacy Software 8

Harvard Business Review

AUGUST 8, 2011

IBM began as a computing and tabulation company, selling an array of products, including meat slicers, scales, employee time-keeping systems, and other goods. However, from the start, IBM was a company built for change. had big plans for the company. Be nimble and quick to adapt in a world of disruptive change.

Customer Intimacy 15

Customer Intimacy How To Mass Marketing System 15

Harvard Business Review

FEBRUARY 2, 2018

Is this a warning shot that signals that other legacy industrial companies, such as Ford, Deere, and Rolls Royce are also at increased risk of being disrupted? Manufacturing-heavy companies such as Caterpillar, Ford, and Rolls Royce compete in this world. Companies like Rolls Royce design and manufacture jet engines.

Industry 8

Industry Software Six Sigma Engineering 8