article thumbnail

Media Preferences Shape Our Political Views

The Horizons Tracker

Does the media influence people’s political views in a divided country? A recent MIT study reveals that it depends on what media people like and how we measure those preferences. Second, people with different media preferences in the survey often visited the same online news sites.

Politics 118
article thumbnail

How Social Media Boosts Polarization

The Horizons Tracker

It’s increasingly well understood that social media users are exhausted by the extreme political content appearing in their feeds. However, in the context of modern, diverse, and intricate communities, particularly in the realm of social media, these inherent learning biases become less effective.

Media 124
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Best and Worst Ways Companies Handled Crises in 2023

thoughtLEADERS, LLC

Here’s a rundown of the businesses that flourished (and failed) in 2023 and how companies should plan to face crises in 2024. In a business landscape where every move or decision is immediately broadcast through the grapevine of social media, companies that are not adequately prepared for a crisis could be left decimated in its wake.

Company 79
article thumbnail

How to Find the Best Social Media Management Companies

Strategy Driven

Running your own social media seems easy at first. Then things expand, time gets short and you need help – like a social media management company. Or can they make sure that the two of you can co-exist in this social media world? A good company will gladly show you. How is their spelling?

Media 114
article thumbnail

Social Media Can Help New Ventures Survive

The Horizons Tracker

Research from the University of Vaasa suggests that social media can be a useful tool as it allows entrepreneurs to learn about foreign markets in a quick and easy way. “A company can use social media for exploitative learning, but also for exploratory learning to survive in foreign markets.

Media 121
article thumbnail

Is Social Media a Good Avenue to Market Your Goods and Services?

Strategy Driven

Social media is part of daily life for literally billions of people in 2023. When it first started, many companies viewed it as merely a fad. You might reach out to a digital marketing agency in Utah if you’re not sure how to utilize social media to help your company on your own.

Media 105
article thumbnail

Using Social Media To Help Sustainability Research

The Horizons Tracker

As over half of the global population engages in social media, user-generated data has become an abundant source for social scientists studying attitudes toward the environment and sustainability. However, the success of social media data science faces several challenges, warns an international research team.

Media 97