Niche can be a Competitive Advantage
I have been a niche player all of my life. I choose small markets and learn to be dominant in them. I prefer to be big in a small market.Working in a niche allows focus on specialties. The more you do of the same specialty, the easier, cheaper and faster you get.
As I grow, the niches get bigger and bigger. Just because you are a niche player does not mean you need to be small.
I wrote a blog entry on the Canrock blog called "A Fat Wallet is the Enemy of High Investment Returns" (this is a Warren Buffett quote). In that, I talk about the advantages of being small (like the Canrock Ventures fund).
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My 95 year old inlaws just got email for the first time. They rank among my idols. My hope is I can keep doing new things into my 90s.
I worry I will need to send them my blog entry on Limit computer usage. Would not want them to lose productivity.
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And back by popular demand - the one and only Josh:
posted by Jim Estill @ 6:19 PM 
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