article thumbnail

New Tool Aims To Change How We Measure PR

The Horizons Tracker

New research from North Carolina State University outlines the development of a new tool that the researchers believe will help organizations measure the relationships they have with key stakeholders more effectively. The tool then uses these stances to begin describing the relationship as one of six categories.

PR 72
article thumbnail

How Do I Start an Online Business?

Strategy Driven

Social media sites could be the best place where you can publish posts regularly. A website acts as your basic tool to manage your business online. A website acts as your basic tool to manage your business online. You can link your social media posts with the website to enhance the amount of site traffic.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Developing Connections When People are Geographically Remote

Michael Lee Stallard

In other words, when the members of a group feel positive emotions related to being understood, respected, appreciated, and included by their group’s leaders and fellow members, it forms a bond that strengthens cooperation and commitment among group members. Emotions are important to organizational effectiveness.

article thumbnail

How To Write a Professional Development Plan

Strategy Driven

You can include “cooperative” and specify the way you work with others on projects. Find the right tools. Once you figure out what you need to do to improve, you can start looking for the tools to do it. Find the right tools. You can include “good with communication” and specify the ways you make yourself understood.

article thumbnail

December 2015 Leadership Development Carnival

Lead Change Blog

If you are feeling overwhelmed by social media, press releases, and marketing in general, you will feel in control after reading Millionaire Marketing. Jesse summarized: “Collaboration is a powerful tool that leads to break-through results, and is different from cooperation, coordination , and teamwork.

article thumbnail

How to Find New Competitive Knowledge in Social Media

Harvard Business Review

"Buzz volume" is one of the metrics offered by a new generation of social-media-based tools that are transforming the way corporations gather intelligence about customers and competitors. They also require the company to actively engage clients and external experts in social-media conversations.

Media 16
article thumbnail

How to Establish Thought Leadership? Interview With Dr. Liz Alexander

QAspire

It is the most important tool we have as professionals to build our personal brand and establish credibility. Thought leadership is important for building careers and for building organizations. What is thought leadership? How does one build thought leadership in his/her area of work? True thought leadership in action!