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Modern CMOs: Bridging Creativity with Commercial Acumen

N2Growth Blog

The Evolving Role of the CMO Previously, a Chief Marketing Officer’s or CMO role mainly involved traditional marketing activities like brand management, public relations, and market research. Today’s CMOs are not just marketers but visionaries who strategically leverage creativity with technology to drive commercial success.

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Unlocking Creativity: Are These Creativity-Inhibiting Mindsets Holding You Back?

Leading Blog

I N AN IBM global survey of CEOs, the overwhelming consensus was that more than rigor, management discipline, integrity or even vision, successfully navigating an increasing complex world will require creativity. In a world where we must adapt or die, we need creative solutions. But realistically, creativity is not like that.

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Do Unusual Workplaces Spur Creativity?

The Horizons Tracker

The study found that the social aspect of working in a cafe was vitally important to workers, who revealed that it made them feel a part of something bigger, while the background noise also bolstered their creativity levels. At least, that’s if they want to encourage creativity within the workforce.

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Assumption Busters: 7 Questions to Propel Your Team’s Strategic Thinking

Let's Grow Leaders

How to help your team challenge assumptions for better creativity and problem-solving In our Courageous Cultures research, 67% said their manager operates around the notion of “this is the way we’ve always done it.” When constraints are lifted, the sky’s the limit for creativity.

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How Creative Are We When Working Virtually?

The Horizons Tracker

While the general consensus is that employees liked it and were reasonably productive, there are concerns about its impact on things like creativity and innovation. Affecting creativity. The results showed that in-person teams were up to 20% more creative than their virtual peers. first appeared on The Horizons Tracker.

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The Strategic Advantage of Implementing a Junior Advisory Board in Your Organization

N2Growth Blog

By collaborating closely with senior management on strategic initiatives, such a board offers a unique viewpoint that can significantly influence the company’s direction. Avoiding bureaucratic entanglements allows these young advisors to freely express their creativity and innovative ideas.

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New Connections Can Shock Us Into Creativity

The Horizons Tracker

The researchers argue that operating in stable environments can easily lull us into a creative rut, whereas the introduction of new people into our world can prompt us to look at the world with fresh eyes. “If If you have an open network, but it’s always the same people, it doesn’t work creatively. Creative team.