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Unleashing AI’s Potential: The Imperative of Creative Executive Leadership

N2Growth Blog

While AI offers significant advancements, creative thinking executives are poised to unlock its ultimate potential. Let’s dive deep into why the C-suite’s creative minds have never been more crucial. True creative executives transcend the constraints of traditional business paradigms.

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Modern CMOs: Bridging Creativity with Commercial Acumen

N2Growth Blog

As disruptors in the organization, they hold the onus to align the company’s brand mission with a creative yet commercially viable business strategy. Today’s CMOs are not just marketers but visionaries who strategically leverage creativity with technology to drive commercial success.

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Using AI To Augment Creativity

The Horizons Tracker

Earlier this year, I pondered what impact the new wave of AI tools might be having on our ability to think and be creative. The article questioned the traditional narrative, that AI-based tools free us from drudgery and thus give us more time to think and create.

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2024 Succession Planning Trends: Staying Ahead of the Curve

N2Growth Blog

In addition, a strategically designed succession plan serves as a tool to attract, engage, and retain top talent. Relying solely on technological tools can lead to oversight or bias in human potential, as these tools tend to base their analysis on quantifiable data.

Trends 411
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The Ultimate Marketing Efficiency Checklist

However, you might be able to squeeze more value from the tools and processes you’re already using. Here are 7 creative ways marketers can work smarter (not harder) - with the resources you already have! When times are tough and marketers are asked to do more with the same (or less), we have to make tough choices.

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How Leaders Can Choreograph Creativity

The Horizons Tracker

Despite the stereotype that creativity is the preserve of the lone genius, it is increasingly a collaborative affair. Recent research from INSEAD explores how leaders can do a better job by challenging the notion that creativity is driven from below and instead arguing that the best results tend to be when the leader drives things.

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Seven Practices to Ensure Creative Brainstorming in a Virtual World

Engaging Leader

Many of us are used to generating our best ideas by tapping the creativity of a group of colleagues…in the same room with a whiteboard, flipchart, or sticky notes. The interpersonal dynamics and these tactile tools help make something magical happen in the brainstorming process. How do we get the same result with a […].

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How to Build a Competitive Benefits Package

An attractive benefits program can be a highly effective recruiting and retention tool. But to make benefits a competitive advantage, employers must get creative with their benefits strategy or risk losing out on the best talent. It’s no longer acceptable to offer status quo or one-size-fits-all plans - employees expect more.