Strategy Driven

APRIL 2, 2012

There are no two companies that train alike. From my personal observation over the past five years, training (especially sales training) is in decline. Training budgets follow the economy and corporate profits. I wince at the word training, because I have always associated it with lions and elephants. What to do?

Education 50

Education Training ROI Loyalty 50

Skip Prichard

OCTOBER 20, 2020

My writing, speaking, training, and consulting are all focused on helping business people get and stay profitable as well as build wealth. “A What are some ways to generate customer loyalty to encourage predictable revenue streams? The more recurring revenue customers, the stronger the business. ” -Ruth King.

Loyalty 131

Loyalty Long-term Bottom-up Proposal 131

Strategy Driven

SEPTEMBER 9, 2013

Pabulum leadership words really bug me – but not as bad as they may bug you if they’re uttered by your leader. So why is there so much leadership mediocrity? I read a lot of stuff about leaders and leadership. That’s leadership. Name and address information required. Is Bob doing anything about it?

Leadership 74

Leadership Diversity Customer Loyalty Competitive Advantage 74

Strategy Driven

OCTOBER 1, 2012

I recently had a WOW experience that completely coincides with your philosophy on customer loyalty versus satisfaction. Amazon’s actions breed return on proactive, memorable service – the WOW factor, social response, and customer word of mouth. You just finished reading What’s your proactive marketing approach to loyalty? !

Loyalty 50

Loyalty Marketing Customer Loyalty ROI 50

Strategy Driven

DECEMBER 15, 2014

If employees are not happy on the inside, customers will be served poorly on the outside. Loyalty of customers. A far cry from satisfaction, customer loyalty is at the heart of growing the business and increasing percentages of profit. Loyal customers will do business with you again and refer others to you.

CEO 66

CEO Productivity Products Loyalty 66

Strategy Driven

OCTOBER 21, 2013

The last things employers should cut are sales, service, and training. Do you understand it’s ALL about customer loyalty (not customer satisfaction)? If you want to win in this or any economy, you must be ready to win – ready with the right attitude, the right information, and the right service heart.

Customer Loyalty 64

Customer Loyalty Reputation Loyalty Competitive Advantage 64

Strategy Driven

JUNE 2, 2014

Customer loyalty. On-going, on-demand weekly training and reinforcement to both help and support salespeople in the field or on the phone. Real-world, web-based training available on all mobile platforms. Ask yourself: What type of training am I offering that actually HELPS my team improve and make more sales?

Customer Loyalty 51

Customer Loyalty Reputation Loyalty Competitive Advantage 51

Strategy Driven

JANUARY 4, 2016

Contact every customer we have ever done business with – offer them help, ask them where the most help is needed, and ask them for more business. All out improvement of customer service. Faster shipping, faster turnaround of training modules, faster response to needs and questions, and memorable recovery for the rare mistakes we make.

Customer Loyalty 50

Customer Loyalty Seminar Loyalty Objective 50

Strategy Driven

JUNE 9, 2014

The internet and its immediate access to any information – including one’s reputation – the economy, Google and online searchability in general, social media, smart phones, one-click buying, Amazon feedback and other ratings sites, and smarter customers and consumers both B2B and B2C. Teach customer loyalty, not customer satisfaction.

Customer Loyalty 63

Customer Loyalty B2C Reputation CRM 63

Strategy Driven

FEBRUARY 1, 2016

INSIGHT: To establish the ultimate long-term relationship and to be memorable in the service you perform, you need personal information about your prospect or customer. Information that provides you with insight, understanding, and possible links. Oh wait, that’s everybody. And, oh yes, lots of sales.) People they like.

Open-book 50

Open-book Customer Loyalty Long-term Seminar 50

Strategy Driven

DECEMBER 22, 2014

and educate yourself in the process… Why are you trying to be informative, rather than inquisitive? Why is your online presence lacking, rather than having a dominant Google and social position that your customers and prospects would respect? Name and address information required. FREE StrategyDriven Trial Membership.

Customer Loyalty 66

Customer Loyalty Self-aware Education Seminar 66

Strategy Driven

JULY 11, 2016

And asking the same customer twice is a death wish. Get personal information about the referral before you make the first contact. NOTE WELL: Don’t just look for information, look for similar interests, similar people, and similar situations. Having their personal information is an advantage. Horrible strategy.

Customer Loyalty 50

Customer Loyalty Reputation Seminar Information 50

Strategy Driven

OCTOBER 19, 2015

If you think it’s valuable, and your customer doesn’t perceive it to be valuable, it ain’t value. Your customer is looking to increase THEIR sales, THEIR customer loyalty, THEIR employee loyalty, THEIR productivity, THEIR morale, THEIR profit, and to have no problems. Are those the values you bring to the table?

Mission Statement 50

Mission Statement Customer Loyalty Loyalty Seminar 50

Strategy Driven

MAY 5, 2014

The tools, the training, and the encouragement to achieve will determine the salesperson’s ultimate belief, effort, and outcome. In addition, most salespeople resent the fact that their sales training is focused on the product rather than selling skills. Leadership has to change the word accountability to the word responsibility.

Planning 51

Planning Belief Systems Customer Loyalty Reputation 51

Strategy Driven

JULY 27, 2015

INSIGHT: To establish the ultimate long-term relationship and to be memorable in the service you perform, you need personal information about your prospect or customer. Information that provides you with insight, understanding, and possible links. Name and address information required. Oh wait, that’s everybody.

Open-book 50

Open-book Customer Loyalty Long-term Competitive Advantage 50

Strategy Driven

APRIL 7, 2014

From there, I am going to send out a master email every week with the subject line “Build your own or expand your existing sales training business.” The email will link to my promo video and information site (gitomercertifiedadvisors.com). No barriers to the information. Weekly e-zine ads and informational tips.

Media 51

Media Video Customer Loyalty Competitive Advantage 51

Strategy Driven

OCTOBER 14, 2013

We were trained to greet and treat customers in a different way,” said one of the agents. You know – smile, chat, be friendly, thank customers as you look them in the eye, and not use certain unfriendly words and phrases like ‘policy’ and ‘all set.’”. They don’t just train front-line employees, they train all employees.

Airlines 58

Airlines Open-book Customer Loyalty Competitive Advantage 58

Strategy Driven

MARCH 31, 2014

It allows others in the coaching and training field to use my brand and sell my classroom training and my online platform along with their offerings – or by itself. The goal is to give information immediately without a barrier of registering or giving me their information. Name and address information required.

Media 51

Media Planning Audience Customer Loyalty 51

Strategy Driven

JULY 6, 2015

Here is John’s networking and leadership history in the Charlotte Chamber: Business Growth Network. How to hire, fire, train, and market business. John says, “It's about the developing core networking places and participating, getting involved, and establishing a leadership position. Name and address information required.

Insurance 50

Insurance Committee Customer Loyalty Competitive Advantage 50

Strategy Driven

JUNE 13, 2016

How many people will need to be trained? When can we set up training? Jeffrey Gitomer is the author of The Sales Bible , Customer Satisfaction is Worthless Customer Loyalty is Priceless , The Little Red Book of Selling , The Little Red Book of Sales Answers , The Little Black Book of Connections , The Little Gold Book of YES!

Customer Loyalty 50

Customer Loyalty Objective Seminar Books 50

Strategy Driven

JUNE 6, 2016

Shame on you – not enough sales training. Jeffrey Gitomer is the author of The Sales Bible , Customer Satisfaction is Worthless Customer Loyalty is Priceless , The Little Red Book of Selling , The Little Red Book of Sales Answers , The Little Black Book of Connections , The Little Gold Book of YES!

Customer Loyalty 50

Customer Loyalty Seminar Books Loyalty 50

Strategy Driven

MARCH 4, 2013

ANSWER: Lousy service happens because (big) companies don’t understand people OR training. Yell at the person who trained them.” The person delivering poor service is most likely to have been poorly trained or ill trained, or both. They’re doing what they were trained to do, and say what they were trained to say.

Airlines 50

Airlines Loyalty Customer Loyalty Training 50

Strategy Driven

MAY 23, 2016

Have weekly internal positive attitude training. Each employee has the responsibility of representing their company to their customers in a way that reflects the image and reputation needed to build or maintain a great reputation and a leadership position. Set the example by being your best and doing your best. It’s you. !

Company 51

Company Advertising Merchandising Retail 51

Strategy Driven

MAY 2, 2016

Poor training – you aren’t getting adequately prepared to sell. That’s a training, sales skills and intensity issue. Attitude , The Little Green Book of Getting Your Way , The Little Platinum Book of Cha-Ching , The Little Teal Book of Trust , The Little Book of Leadership , and Social BOOM! People aren’t buying.”.

Belief Systems 50

Belief Systems Customer Loyalty Seminar Bottom-up 50

Strategy Driven

MARCH 10, 2014

It revolves around self-assessment, an agreed-upon game plan of action, measurable results, and an overall spirit that includes individual work, teamwork, and remarkable leadership. Companies no longer have to self-assess; all they have to do is go to their Facebook page where their customers have already done it. So far it’s simple.

Collins 54

Collins Customer Loyalty Reputation Competitive Advantage 54

Strategy Driven

MARCH 11, 2013

Positive attitude must be the first part of any training program, or the rest of training will fall on deaf ears – or worse – existing negative attitudes. It’s not how you feel about the customer, it’s not how do you feel about the circumstance. HR REALITY: Train me about me. Information I can use NOW and LATER.

How To 50

How To Short-term Customer Loyalty Training 50

Strategy Driven

APRIL 9, 2012

HERE’S WHAT THEY SHOULD MEASURE: LRI otherwise known as Lost Revenue (and goodwill and customer loyalty) of Idiots. Amazon now has total market dominance based on leadership, vision, and technological excellence. They spoke over CEOs, media, newspapers, government, lobbyists, and politicians. Same with Apple.

ROI 66

ROI Media Customer Loyalty Webinar 66

Strategy Driven

AUGUST 11, 2014

In asking others for information DO NOT DISCLOSE TO THEM WHAT YOU WISH THE INFORMATION TO BE , because most people have the bad habit of trying to please under such circumstances. His website, www.gitomer.com , will lead you to more information about training and seminars, or email him personally at salesman@gitomer.com.

Open-book 67

Open-book Document Customer Loyalty Competitive Advantage 67

Strategy Driven

DECEMBER 29, 2014

No matter what I recommend, each of you reading this will justify your own situation and circumstance: whether it’s speed of response, need to communicate with customers, need for immediate information, or the simple desire to be ‘in the know’ and ‘in the now.’ Name and address information required.

Power 62

Power Competitive Advantage Customer Loyalty Learning-by-Doing 62

Strategy Driven

FEBRUARY 17, 2014

They make recommendations that favor the customer, not the salesperson’s wallet. They think ‘customer’ not ‘sale.’ ’ That strategy leads to customer LOYALTY. Name and address information required. They do what is best for the LONG TERM, not just make the sale.

Customer Loyalty 50

Customer Loyalty Loyalty Competitive Advantage Follow-up 50

Strategy Driven

NOVEMBER 2, 2015

Jeffrey Gitomer is the author of The Sales Bible , Customer Satisfaction is Worthless Customer Loyalty is Priceless , The Little Red Book of Selling , The Little Red Book of Sales Answers , The Little Black Book of Connections , The Little Gold Book of YES! You just finished reading Your Missing Power: Master Mind !

Power 50

Power Open-book Customer Loyalty Definition 50

Strategy Driven

JUNE 20, 2016

The buyer is asking for information in addition to what you said, or different from what you said. Attitude , The Little Green Book of Getting Your Way , The Little Platinum Book of Cha-Ching , The Little Teal Book of Trust , The Little Book of Leadership , and Social BOOM! (B) A question asked by the buyer. (C) C) An objection.

Objective 51

Objective Short-term Customer Loyalty Price 51

Strategy Driven

JUNE 3, 2013

Is all of your training and product instruction/information downloadable? Here’s my present situation and what I’m going to be doing to ensure my leadership position for the next decade: I have an app. This app will be easier to use, easier to navigate, and easier for customers to purchase and pay.

Download 56

Download Customer Loyalty Seminar Media 56

Strategy Driven

OCTOBER 7, 2013

Martin agreed to help me get ‘in better physical shape’ at his training facility. He has been a trainer-consultant to athletes from the NFL, MLB, NBA, and has trained numerous Olympic medalists. My training is taking place at one of the facilities he licenses in his, ‘Training for Warriors’ program.

Training 51

Training Customer Loyalty Competitive Advantage Follow-up 51

Strategy Driven

APRIL 28, 2014

Battle for the order, battle against your competition, and battle to gain the customer. Asking questions allows you to gain information that might lead to a sale much quicker than you giving a sales pitch about why you’re the greatest. Get clarity and clarification of the customer’s present status. What do I say now? !

Customer Loyalty 58

Customer Loyalty Price Objective Competitive Advantage 58

Strategy Driven

MAY 19, 2014

To the person you’re talking to it gives the impression you’re sales hungry instead of customer friendly. You’re merely asking for distant information. Once you understand that, you understand the significance of obtaining that information. Name and address information required. By asking, “Who pulls the trigger?”

Customer Loyalty 51

Customer Loyalty Follow-up Competitive Advantage ROI 51

Strategy Driven

JULY 7, 2014

Earn customer loyalty. Loyalty is earned slowly over time. Loyalty is gained with quality of product, ease of doing business, availability of people, online alternatives to both purchasing and service, speed of response, and value received. Name and address information required. Serve me, WOW me, and surprise me.

Loyalty 58

Loyalty Customer Loyalty Price Reputation 58