Azeem Azhar's Exponential View / Season 4, Episode 16

Can Airtable Democratize Software Development?

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Airtable is creating a new $100 billion market category.

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February 26, 2020

Airtable, valued at $1.1 billion, is carving out a new product category that could compete with cloud computing in value. The founder of Airtable, Howie Liu, joins Azeem Azhar to discuss what creating a new market category looks like in practice.

They also discuss:

  • How Airtable is democratizing software development.
  • Why investors were initially skeptical, and how Howie got them on board.
  • How Airtable treats its competition, including the tech giants.

Further reading:

@howietl
@azeem
@exponentialview

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