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Crafting Leadership Excellence: The N2Growth Approach to Executive Development

N2Growth Blog

Defining Executive Development in the Context of N2Growth Building and transforming leadership capabilities are principal elements of organizational growth. In the framework of N2Growth, Executive Development refers to this critical process of fostering leadership skills.

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Why Developing an AI-Ready Organization is Crucial for Success

Lead from Within

Developing an AI-ready organization is not merely a choice but a necessity to stay competitive and relevant. By fostering a culture of AI innovation, organizations position themselves to create groundbreaking solutions that address evolving customer needs and drive market leadership. Very few understand why or how to prevent it.

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10 Essential Leadership Development Areas CEOs Often Overlook

Lead from Within

Here are ten crucial leadership development areas that CEOs sometimes neglect. CEOs must be agile in navigating unforeseen challenges and evolving markets. An overlooked development area is honing the skill of swift adaptation, which allows CEOs to lead confidently, even in uncertain times.

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Ignite Development Potential: Transform the IDP Conversation

Lead Change Blog

For organizations and leaders wishing to transform their development processes into something truly game-changing, the underlying challenge involves replacing perfunctory processes with dynamic and opportunity-filled dialogue. Join Weaving Influence CEO, Becky Robinson, August 4 at 1:00 PM (ET) to explore your marketing strategy.

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Marketing-Led COVID-19 Growth Strategies: 2022 and Beyond

Businesses are tasked with beating pre-pandemic numbers, making marketing more essential than ever before. In this eBook, you’ll discover what it takes to develop and drive a successful marketing-led growth strategy. In this eBook, you’ll discover what it takes to develop and drive a successful marketing-led growth strategy.

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How To Develop Personal Authentic Leadership

Lead Change Blog

Are you interested in self-development as a tool for leadership? Bonnie Marcus, author of The Politics of Promotion: How High-Achieving Women Get Ahead and Stay Ahead , discusses how to develop authentic leadership in her Women’s Empowerment Series. Want to brainstorm unique ways to market your book this holiday season?

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Streamlining Your Marketing Operations for Peak Efficiency

Strategy Driven

Unlocking the full potential of your marketing operations requires a precise blend of strategy, technology, and insight. Through strategic refinements and embracing new methodologies, your marketing can become a streamlined force capable of delivering outstanding results with increased efficiency.

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16 Go-to-Market Plays for Your Entire Sales Funnel

Nurturing leads through your sales funnel is a daunting task for many business development teams, especially at the scale required to achieve lofty growth goals. At ZoomInfo, we’ve found that a rock-solid go-to-market playbook is key. But personalized prospecting is possible at scale with the right resources in place.

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How ZoomInfo Enhances Your ABM Strategy

For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. According to Forrester Research, only 8% of marketing professionals have confidence that their data is 90-100% accurate.

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How ZoomInfo Enhances Your Database Management Strategy

It's quite a process for marketing teams to develop a long-term data management strategy. Forward-thinking marketing organizations have continuously invested in a database strategy for enabling marketing processes. Not just that, but also ongoing data hygiene efforts to keep the incoming (and existing) information fresh.

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The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue. Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition.

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A Recruiter’s Guide To Hiring In 2021

With vaccination rates rising, consumers spending more money, and people returning to offices, the job market is going through a period of unprecedented adjustment. Businesses are looking to hire quickly, but they face a disjointed market. As the New York Times observed, “It’s a weird moment for the American economy.”

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What We Learned From Our Own Data-Driven ABM Strategy

Analysts and professionals alike tend to argue that account based marketing (ABM) is not new. However, ABM practitioners have evolved the strategy from development to implementation. On the surface, this is an accurate statement. So, what does ABM look like in 2022?

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3 Mistakes Organizations Make While Developing ABM Programs

The benefits of Account-Based Marketing are clear, so what’s holding B2B professionals back? From building an account universe to understanding to orchestrating sales and marketing alignment around touchpoint and messaging, there are a number of variables to consider before launching a program.

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7 Ways to Manage a Talent Shortage

But it also means your business needs to hire and retain talented people in a highly competitive market. Modernize the way you develop talent. Analysts from Goldman Sachs to McKinsey are predicting a robust post-pandemic recovery. This is great news. Become a company known for learning & training. Become a company known for benefits.