First Friday Book Synopsis

NOVEMBER 26, 2014

Karl Ronn is the managing director of Innovation Portfolio Partners. Based in Palo Alto, he helps Fortune 500 companies create new businesses or helps entrepreneurs start category creating new companies. He is a co-founder of VC-backed Butterfly Health that sells Butterfly body liners nationally.

Levitt 99

Levitt Kotter Christensen Rogers 99

LDRLB

AUGUST 13, 2012

Peter Drucker argued that knowledge workers would be less interested in money and more interested in doing great work. These findings have some interesting implications for managing performance. He writes, speaks, and serves on the faculty of management at Oral Roberts University’s College of Business.

Incentives 133

Incentives Creativity Levitt Drucker 133

Mark Sanborn

FEBRUARY 19, 2019

” – Peter Drucker. ” Theodore Levitt said, “The future belongs to those who see opportunities before they become obvious.” Dr. Peter Drucker chose a new area of study every few years. In the process, he became an expert in areas outside his specialty of management.

Learning-by-Doing 56

Learning-by-Doing Drucker Levitt Education 56

Harvard Business Review

JANUARY 13, 2014

In 1960, marketing legend Ted Levitt provided perhaps his seminal contribution to the Harvard Business Review : “ Marketing Myopia.” To avoid that, Levitt exhorted leaders to ask themselves the seemingly obvious question – “What business are you really in?” Embrace your organization’s humanity.

Levitt 11

Levitt Christensen Competitive Advantage Welch 11

Harvard Business Review

JUNE 12, 2013

The approach echoes Ted Levitt''s famous comment about selling ¼ inch holes rather than ¼ inch electric drills, and advocates a mindset shift away from selling products to "doing jobs" that solve customers'' problems. Peter Drucker once said, "The customer rarely buys what the business thinks it sells him."

Ramaswamy 8

Ramaswamy Levitt Prahalad Christensen 8

First Friday Book Synopsis

MARCH 2, 2011

After having read and reviewed so many business books, I now share brief comments about what I consider to be the 25 most valuable business insights and the books in which they are either introduced or (one man’s opinion) best explained. Here are the third five: 11. Leadership: In essence, leaders attract followers so that [.].

Review 85

Review Books Leadership Mintzberg 85

Strategy Driven

MARCH 30, 2011

Pricing Strategy : Setting Price Levels, Managing Price Discounts and Establishing Price Structures by Tim J. The marketing orientation focuses the purpose of the firm towards serving customer needs profitably – an orientation supported by the late greats Peter Drucker and Theodore Levitt. Smith, PhD. About the Author.

Price 50

Price Strategy Discount Levitt 50