Nokia’s inability to field a credible response to the launch of the iPhone in 2007 and Google’s Android operating system in 2008 has precipitated a freefall in its share price. Today, Apple is riding high, making this the perfect time for it — and every successful company — to reflect on Nokia’s fall and ensure that they don’t suffer the same fate.
Why Nokia’s Collapse Should Scare Apple
Nokia’s inability to field a credible response to the launch of the iPhone in 2007 and Google’s Android operating system in 2008 has precipitated a freefall in its share price. Today, Apple is riding high, making this the perfect time for it — and every successful company — to reflect on Nokia’s fall and ensure […]
April 25, 2011
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New!
HBR Learning
Customer Focus Course
Accelerate your career with Harvard ManageMentor®. HBR Learning’s online leadership training helps you hone your skills with courses like Customer Focus. Earn badges to share on LinkedIn and your resume. Access more than 40 courses trusted by Fortune 500 companies.
Learn how to keep your customers—and their most important needs—front and center.