This post is part of the HBR Insight Center Marketing That Works.
To Monetize Social Media, Humanize It
This post is part of the HBR Insight Center Marketing That Works. Hi, I’m Amy. A quick introduction is in order here because, while you don’t know me, you may know my work. I’ve spent the past three years building an online brand you may know called Shaquille O’Neal. It’s been an amazing voyage navigating […]
July 18, 2011