Sun.Aug 11, 2013

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Leadership Confidential: The Dark and Messy Side of Being More Human

Terry Starbucker

'I remember this meeting oh so well. It was a dart throwing session where the trees were getting more attention than the forest, one of my all-time pet peeves. That is, we had drilled down hard on what I thought was a relatively insignificant metric, rather than look at the bigger picture of what was happening out there – improved morale, higher trust, and a turnaround on the “big stuff” (the overall customer satisfaction number, among them).

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It’s My Anniversary – and You Get to Celebrate!

Kevin Eikenberry

'On September 30, 1993, I turned in my badge and office key at Chevron in downtown San Francisco, and the next day I started my business – the business now known as The Kevin Eikenberry Group. That means, in a bit more than a month, I will celebrate 20 years in business. What started at [.].

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Make It Easy for Customers to do Business With You – Get This Wrong, and You Are in Real Trouble!

First Friday Book Synopsis

'Let’s assume that you have a product or service that others want and/or need – that they will pay you money for (enough money that you make what they call “profit”). If this is true, then however else you define your business, this is your real business: Keeping your customers very happy with what you […].

Blog 99
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Complimentary Resource – Top 10 Trends in Email, Mobile & Social Marketing

Strategy Driven

'Top 10 Trends in Email, Mobile & Social Marketing. by Emailvision, Inc. Discover the top trends, challenges and opportunities facing digital marketers over the next 12 months. This white paper discusses developments in technology, such as social media, mobile usage and cloud services and offers practical advice on how to take advantage of these upcoming trends and ensure marketers are at the forefront of multi-channel strategic marketing planning.

Trends 58
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Recruit and Retain New Blue-Collar Talent

Blue-collar jobs have a branding problem. One company, GEON, partnered with Paycor to find the solution. Learn how to attract, engage, and retain blue-collar employees, helping them build meaningful careers – and support your company’s goals.

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Blogging on Business Update from Bob Morris (Week of 8/5/13)

First Friday Book Synopsis

'I hope that at least a few of these recent posts will be of interest to you: BOOK REVIEWS Brick by Brick: How LEGO Rewrote the Rules of Innovation and Conquered the Global Toy Industry David C. Robertson with Bill Breen The Four Steps to the Epiphany: Successful Strategies for Products That Win (Fifth Edition) […]. Bob''s blog entries "The Best Books on Writing "What Boeing Has Learned from Used-Car Salesmen" Adam Bryant All In: What Leadership Can Do to Capture and Utilize the Power of F

Blog 75
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Be Prepared To Answers These 5 Questions At Your Next Interview

Eric Jacobson

'Many Human Resource (HR) managers have moved away from questions like "What''s your weakness?" and prefer behavior-based questions , which ask you to: describe how you handled specific situations at your former jobs If you about to interview for your next leadership position, be prepared for questions like these (from an article in Reader''s Digest ): Tell me about a time when your integrity was challenged.

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Mini Saga #130 – Fundamentals

Rajesh Setty

'Mini Saga #130 – Fundamentals. Jerry figured out the possible cause for dip in sales. Samples. Mark was giving away samples. “Mark, stop giving away samples,” he said. When Mark looked puzzled, he continued, “We’re not the best in town. Samples may scare people away.” Mark smiled, “Giving away samples is a minor problem then.” In the long run, fundamentals like quality trump any kind of marketing gimmick.

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