article thumbnail

Why Your Company Should Partner with Rivals

Harvard Business Review

Third, the company could earn goodwill from the local communities in which it manufactures its products. The basic goal of competition — companies need to out-compete in order to out-perform — is now holding back companies from financial success, such as the protected one described above.

article thumbnail

Use Co-opetition to Build New Lines of Revenue

Harvard Business Review

Nalebuff have written in their book Co-Opetition , businesses that form co-opetitions become more competitive by cooperating. In many circumstances, forming co-opetitions is better than traditional collaborations because they create transparency about motivations, agendas, and goals. As management professors Adam M.