Engaging Leader

JULY 19, 2013

I’ve shared before the quote from Seth Godin that “Advertising is the tax you pay for not being remarkable.” Link to podcast episode: EL 43: How to Lead a Likeable Business | with Dave Kerpen JESSE LAHEY: Welcome to the show leaders!

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Godin How To Advertising 154

Engaging Leader

JUNE 27, 2013

” – Seth Godin. Advertising is the tax you pay for not being remarkable." - Seth Godin But how do you make sure your business is remarkable -- one worth talking about in a positive way? “Advertising is the tax you pay for not being remarkable.”

Word of Mouth Marketing 232

Word of Mouth Marketing Godin How To Media 232

Engaging Leader

FEBRUARY 21, 2013

Tribes by Seth Godin. Original post by Wired Magazine’s Senior Editor Kevin Kelly. Podcast: True Fans Part 1. Video: Traditional economy vs. the New Economy. Blog: True Fan + Engaged Employee = Super Fan. Platform by Michael Hyatt. Subscription Links. Your Feedback. If you like our show, please rate us on iTunes.

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Godin How To Advertising Long-term 113

Engaging Leader

FEBRUARY 1, 2016

Featuring vivid examples and drawing on interviews with Seth Godin, Robert Cialdini, and other thought leaders, Stand Out teaches readers how to develop a big idea, leverage existing affiliations, and build a community of followers.

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Cialdini Insurance How To Godin 100